|Advertising Resource Center|
Free Internet Advertising: 6 Proven Ways To Prevent Your Competitors From Stealing Your Customers
It is getting harder daily to generate traffic.
And when you succeed in getting new customers, you shoulddo all that is possible to avoid losing them to yourcompetitors.
Below are 5 proven free internet advertising secrets to help you succeed.
1. Stay In Touch
Stay in contact with customers on a regular basis. Offerthem a free e-zine subscription. Ask customers if they wantto be updated by e-mail when you make changes to yourWeb site. After every sale follow-up with the customer tosee if they are satisfied with their purchase.
2. Friendly Web Site
Make it easy for your customers to navigate on your Website. Have a "FAQ" page on your Web site to explainanything that might confuse your customers. Ask them to fillout an electronic survey to find out how make your Website more customer friendly.
3. Easy And Free Communication
Make it easy and for your customers to contact you. Offeras many contact methods as possible. Allow customerscontact you by e-mail. Hyperlink your e-mail address socustomers won't have to type it. Offer toll free numbers forphone and fax contacts.
4. Teach Your Employees
Make sure employees know and use your customer servicepolicy. Give your employees bonuses or incentives to practiceexcellent customer service. Tell employees to be flexible witheach individual customer, each one has different concerns,needs and wants.
5. Impress Your Customer
Give your customers more than they expect. Send thankyou gifts to lifetime customers. E-mail them online greetingcards on holidays or birthdays. Award bonuses or discountsto customers who make a big purchase.
6. Be Nice
Always be polite to your customers. Use the words Please,Thank You, and Your Welcome. Be polite to your customerseven if they are being irate with you. Always apologize toyour customers should you make a mistake. Admit yourmistakes quickly and make it up to them in a big way.
May these free internet advertising secrets help you to makea lot of money.
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